Thursday, November 29, 2007

the environmental countertop water heater/cooler with style!

So, I was looking at one of the many environmentalist sites I frequent, treehugger, when I noticed something interesting pertaining to environmentally friendly tap water filters, specifically the stand-alone countertop coolers. There's apparently one cooler that filters with clay and is safe for the environment, but there's one problem: it's ugly!

That's right, being eco-friendly is no longer about wearing hemp sandals and growing you hair long, mannn. Todays environmentalists are smart, savvy, and like a sleek, modern aesthetic. That's where Pureez really stands alone amongst environmental water services.

Pureez is the sophisticated water filtration system. As i mentioned earlier, there is no such thing as an environmental water bottle. But, if you're looking for bottleless water cooler rentals, look no further than Pureez for a distinctive rental that lessens your use of bottles (keeping you green),and also looks good and lasts way longer than conventional sink filters like Brita or PUR (saving you green). For clean, eco-friendly water for the new envo movement, Pureez is the obvious choice.


Monday, November 26, 2007

Pureez: The Eco-Friendly Water Cooler

As many of you now know, recently there’s been a backlash against bottled drinking water.

Bottled water is good for your health? Cool down, check out the facts.

The Natural Resources Defense Council gives a less-than-glowing report on the bottled water industry. Is bottled water safe? Not particularly: it is about as safe as tap, if not less so, because it isn’t tested as often. Does bottled water hurt the environment? Absolutely! In addition to contributing to large amounts of plastic waste, we burn massive quantities of fossil fuels when we transport bottles of tap-quality-water across the country. When you consider that your local reserves are probably better, it’s a massive waste of resources.

And that leads us to the most troubling danger of bottled water:

“Recent research suggests that there could be cause for concern, and that the issue should be studied closely. Studies have shown that chemicals called phthalates, which are known to disrupt testosterone and other hormones, can leach into bottled water over time. One study found that water that had been stored for 10 weeks in plastic and in glass bottles contained phthalates, suggesting that the chemicals could be coming from the plastic cap or liner. Although there are regulatory standards limiting phthalates in tap water, there are no legal limits for phthalates in bottled water -- the bottled water industry waged a successful campaign opposing the FDA proposal to set a legal limit for these chemicals.” – Natural Resources Defense Council

Wow. So, not only is bottled water as bad as tap, but it also contains freaky PLASTICS! Makes sense – think about how thin those plastic bottles are; any amount of heat at any point in the journey and…well, you get the picture.

The bottled water fad was just a bunch of Group Think , and it’s fading fast.

Here’s where Pureez steps in: Most filters do the same things bottling companies do (some series of mesh strainers, or some reverse-blahsmosis nonsense). Not Pureez! Pureez uses UV rays to kill microbes. Microbes can’t survive! Because these UV frequencies don’t occur naturally on earth (unlike mesh filters, which can never totally eliminate pathogens). Pureez is on the cusp of a revolution of plastic-free, super-pure water! No cancer-causing plastics, and no questionable tap. It's sure to be a hit this cyber tuesday :)

Let the revolution begin!

Tuesday, November 6, 2007

Pureez Water Video Presentation - Kiosk Video